The November season is now arguably the highlight of APAC’s retail calendar alongside the Lunar New Year. But for retail brands coming under sustained bot attacks, the season of merriment can quickly become one of stress. However, retail marketers who prepare and act swiftly will be counting their investment returns, and not their losses, once the shopping season ends.
How to beat the bots in 3 steps
The November season is now arguably the highlight of APAC’s retail calendar alongside the Lunar New Year. But for retail brands coming under sustained bot attacks, the season of merriment can quickly become one of stress. However, retail marketers who prepare and act swiftly will be counting their investment returns, and not their losses, once the shopping season ends.
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